UC Athletics: ENvironmental Re-Brand

This unique group of icons came about after the University of Cincinnati rolled out their new branding guidelines. Within the new branding guide, icons were created for each of the individual colleges around campus, but there was little updating done to athletics. The icons were dissected to understand how the system was created, then used to help create a cohesive system for athletics. Several sets of icons were developed through sketching and digital iterations then compared to see which features were most important to highlight within the design. Moving forward, the separate systems were merged together to create the system below.

The icons can be used individually or to enhance any future graphics for the Athletic Department.

Gettler Stadium Environmental Graphics Refresh

Gettler Stadium Environmental Graphics Refresh

 
 
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Photography courtesy of Nick Brown and Rooted Media House.