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Richard E. Lindner Center https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1564711416359-G8Q3YHQREUTA1IDR431M/icons+and+buildings_-08.jpg Work - Marge Schott Stadium https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1528402167720-DL88ED4LM4BDRH60K53Y/Football.png Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1528402167208-FCZLYLM645YKJQK1LJDK/mbb.png Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1528402175427-HY8TYYBLW4EVCJ81ND46/WTrack.png Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565652277329-HHZR5PQOD11M2UA98AX3/Gettler%252BStadium%252BUpdates Work Gettler Stadium Environmental Graphics Refresh https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1564709032803-70RZQZXTTH5RF026C2LL/Screen+Shot+2019-08-01+at+9.19.52+PM.png Work - Final Design + Me 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https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933204115-N7R5TSOG5H13KLPW2L88/Square_Book_Mockup_7.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933196165-TUFAZQBS1HTG7UBNBRRX/Square_Book_Mockup_10.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933187744-8DM4T78QJUKHHDXWCFS1/Square_Book_Mockup_11.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933187044-9JP1YP7XGD1P1W6XXOX3/Square_Book_Mockup_12.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933180719-Y6E75I8MWM7O1M2UHQ3Q/Square_Book_Mockup_13.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933180662-69I9FL6XTOUIJWA79E69/Square_Book_Mockup_14.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933173697-CW873OD3VY19QGTQSOJN/Square_Book_Mockup_15.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933173200-VFJ3QZD2ZXTBB8X43MX7/Square_Book_Mockup_16.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933166602-NB36WF2KOUJD7083MYA2/Square_Book_Mockup_17.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1578933166216-1YBAFOHQQINXTHIEQVRX/Square_Book_Mockup_18.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648363987-K2LLIQCP6409HT3XUYZP/FossilCampusReps-05.jpg Work - Wordmark https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648041441-35H6M4010Q5HLL3FQGRI/FossilCampusReps-07.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648045207-C79SYAFU4CYU94HC5HM0/FossilCampusReps-06.jpg Work https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648377537-KVIT20VS3YALPGJC458K/FossilCampusReps-08.jpg Work - Mood Board I expanded the current Fossil identity to create a “Vintage Varsity” look/tone/feel. https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648371261-W7O582ZB2G2O23OGL6X8/FossilCampusReps-09.jpg Work - Color Palette and Branded Icons I pulled several icons from the Fossil Sport creative as well as created several additional icons to create this group. The Football Fred’s and the University Flag will be used primarily on school-specific creative while the other graphics will be used for various marketing and give-away purposes. https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648389896-EEYEU838C2XAKMYTYVWR/FossilCampusReps-10.jpg Work - Landing Page https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648394456-0303PJJYV529YVC1FWAW/FossilCampusReps-11.jpg Work - School Specific Landing Page: University of Cincinnati https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648408346-5BWI29UN4GYV5M90Q8EF/FossilCampusReps-12.jpg Work - School Specific Landing Page: Auburn University https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648410886-UIYDEORYFYS7UE9XLH83/FossilCampusReps-13.jpg Work - School Specific Landing Page: Baylor University https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648425958-W8JJFSXCRENLNA4GXUOE/FossilCampusReps-14.jpg Work - Social Media https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648424848-I7VCX99IDNLJ473JBSVW/FossilCampusReps-15.jpg Work - Event Marketing Part of being a Fossil Campus Rep is hosting events throughout the school year to bring the brand to students on campus. This example shows hot cards that would be passed out around campus promoting a sponsored event with The Yoga Barre as well as the discount card everyone who attended the event would receive. https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648438138-5UY859FEIDUF6XJNP5LM/FossilCampusReps-16.jpg Work - Freebies Face it, college kids love free stuff. This is a perfect opportunity to give away some fun (and branded!) goodies for students to rep around campus. https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648454433-TJHF7NWB62C3OD7T72WE/FossilCampusReps-17.jpg Work - Pop-Up Event Examples Crafting, yoga, screen printing, free pancakes…the possibilities are endless! We love seeing what creative event idea our Fossil Campus Reps can come up with! https://images.squarespace-cdn.com/content/v1/5b195f0785ede1aa597a24a9/1565648465688-ISTF8E4ZVDPKMJBKOC4X/FossilCampusReps-18.jpg Work - Fossil Airstream: A Traveling Brand Experience Why not bring the store to the consumer? 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